Andrea was honored at The Giving Network’s annual gala for her work designing and maintaining their web site. The event was featured on the Bridgewater Patch. The Giving Network is an all-volunteer nonprofit charity in its 15th year of service in Somerset County.

DNAinfo/Serena Solomon

Andrea was interviewed by DNAinfo.com for an article in the “local moguls” section about freelancing. They talked to her about her New York web design experience, the freelance lifestyle and her advice for new freelancers that are just getting started. Andrea is always thrilled to give her opinion as an in-demand expert in the web design and marketing industry. Check out the article, “Thinking of Striking Out Alone? Here’s How Much it Costs to be a Freelancer” by Serena Solomon.

Highlights from the article: Web designers are only given one chance to make a good first impression and often that first impression is made on their website. From which Web design trends to implement to which projects to show off, designers and the agencies that employ them have difficult choices to make about how they will present themselves to potential clients. To guide Website Magazine readers to their perfect Web design website, we’re spotlighting six Web design and development companies that have websites worth emulating.

The New York Website Designer
The New York Times, USA Today and CNN…this website design team must be legit. The New York Website Designer immediately provides trust indicators, including content that shows its clients are frequently featured in major publications and awesome Yelp reviews. What’s more, its use of design-related images immediately tells potential clients (without using copy it doesn’t need) that it’s passionate about Web design. Finally, its choice of website copy gets straight to the point – who they are, who they’ve worked with and how much they’ll cost you (get a quote). This website is direct, easy on the eyes and directs users to take action.

Andrea Bertola Shaw was interviewed by Advanced Photoshop Magazine for their 100th Issue. For this special article they wanted to reach out to some of the biggest names in the creative world and Andrea was honored to be chosen as one of them! They talked to her about her use of Photoshop for her graphic design clients. They even featured some of her logo designs on the cover page of the article!

LuxuryDaily.com – The News Leader in Luxury Marketing interviewed Andrea for an article entitled “How luxury marketers can entice purchase by using sound in digital marketing.” Rachel Lamb’s article details how luxury brands are using sound to communicate with consumers via the Internet. Andrea was thrilled when she was asked to provide her opinion as an “industry expert”. She was able to provide a lot of detailed information about the use of sound in relation to luxury website design, so if you are interested, be sure to check out the article.